[Hong Kong, April 2022] Who’s ready for the summer? As long as you have an outfit up for the task, summer can be the coolest season for your workwear wardrobe. G2000 is reinventing style and functionality with pieces that epitomize ‘flexi-fashion’, or styles that bridge the gap between post-pandemic Zoom outfits, athleisure and sartorial elegance.
For summer, we’re exploring how fabrics and technical upgrades can bring you that much-needed freshness. From our COOLMAX® Collection pieces, to suits crafted with the reliable summer-favourite linen, to a plethora of choices for women’s bottoms, there’s some thing for everyone at G2000 this season.
Cool to the Max
It’s the elephant in the room during summer: when you’re dressing for work, how do you keep cool? After all, we’re not wearing bikinis and board shorts to the Monday board meeting… yet.
But here’s a trick: don’t get hung up on what article of clothing is ‘necessary’ or ‘unnecessary’, especially if we’re headed back to the offices where suits, ties or formal trousers are sometimes the expectation. For those who must wear a blazer or a suit, or dress into something that traditionally might feel quite stifling this season, smart upgrades on fabrics and finishes can be a lifesaver during this time of year, and you can still layer as you like.
For instance, the Women’s COOLMAX® Collection is engineered specifically to keep you cool and dry, even in the face of the glaring sun. Cross-sections in the fabric wick moisture away from the body, keeping you comfortable even if you have to trek around the CBD wearing a blazer.
For men, our Dry Light Dress Shirt is a popular item in the summer wardrobe. The upgrade to this functional dress shirt draws moisture away from your body and onto the surface of the lightweight fabric, and the added antibacterial treatment keeps you feeling fresh and clean throughout the season, a bonus in these post-pandemic times.
During the summer, lightweight and satin-like finishes are an easy way to feel refreshed, even when the sun’s pounding down. With our innovative garment dipping technology and reinforced seams, our Cotton Lyocell Non-Iron Dress Shirts keeps you looking sharp and staying cool.
Whether you’re in a rush to get out the door, or just want to relax before the 9-5, our Non-Iron Dress Shirts mean you won’t need to think twice about what you’re putting on before work. For unbeatable breathability and softness, take a look at cotton lyocell blends, while those of us with more active lifestyles might fancy the Non-Iron Stretch Cotton pieces instead.
Let’s Get Linen Loud!
For summer, linen is the super-fabric of the season because of its incredible crispness on the skin, with the ability to dry faster than most other fabrics. But linen is also known for its highly durable and resilient properties, so it can be a keeper for this season and the next!
With the light weave of its natural fibers, our Linen Blend Collection for Men offer unbeatable crispness and breathability, perfect for looking smart even on the hottest days.
Featuring the blazers, matching pants and informal shirts, this collection can be worn at the office even if there’s no air-conditioning. You can also take yourself to an afterwork yacht party without breaking a sweat: just dress down your linen suit with a pair of loafers, and you’re all set!
For women, the Linen-Like Collection also features blazers, dresses, and skirts that make for stylish summer essentials. Not only does it offer ultimate comfort on a summer’s day, but these versatile pieces are easy to mix and match for both casual and professional wear.
Maybe 2020 was the year of beige chinos, but this year we’re seeing men’s wardrobes becoming even more experimental in the trouser department. The hottest designers all over the world are bringing pleats back to men’s trousers in a big way.
When purchasing your next pair of pleated bottoms, make sure to look out for how precise the tailoring is on the folds. You want to make your lower half look casual yet still streamlined in silhouette. Add volume to your summer wardrobe with our Double Pleated Shorts featuring TENCEL cool touch and quick drying technology.
If you’re still holding on to your athleisure this season, we understand – comfort is still king. But there are pieces that help to bridge the gap between activewear and workwear, like those found in our new Men’s Techno Collection. The new Techno pants collection plays off your favourite activewear with multi-way stretch capabilities, using “no-iron, no-wrinkles’ fabrics that make for truly versatile performance workwear.
I’m Every Woman
Some of us ladies still prefer to wear a good pair of pants in the summer. It’s also hard to part ways with a comfy pair of jeans or joggers, especially after months of Zoom meetings and working from home. But the Hong Kong summer heat doesn’t pair too well with trousers… so what should you do?
We’ve got you covered, literally, with the most season-friendly pants this city can offer.
With the new Wide Leg fit that flares out loosely from the waist, this fit allows for comfortability and heavenly breezes to come through from all directions. We’ve also come out with our new Easy Fit Tapered pants, which offer a smart silhouette without any of the restrictions, thanks to its elastic waistband.
You might also recognize some other familiar favourites for the summer, like our Ankle Cigarette – a sleek staple for work or play. The Relaxed Tapered fit houses a little more room for the hips and thighs, but brings it back to a more formal silhouette gradually at the ankle.
Our Ankle Skinny is the must-wear for the chic, minimalist kind of woman, perhaps paired with Audrey Hepburn-style ballerina flats, while the Slim Boot offers a little more room from the knees for a cute ankle bootie moment.